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Proofs

The Advantages of Online Custom Printing

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Sometimes in life it is better to choose the more difficult path. For example, perhaps you’d rather visit a friend face-to-face, as opposed to talking to him or her on the phone or through the computer. Also, you’d probably rather attend a concert or a sports game, than watch it on television.

Passing up the ease and simplicity of online custom printing, to order your promotional printing at a printing store, however, is probably not a good idea. It barely makes sense when you can probably find more options and capabilities online. I understand that there are many people out there who just aren’t technologically-inclined. So, the concept of going through any type of computer-related process is daunting. However, the steps are mapped out for you on most custom online printing sites. Specifically, the one you’re at right now. Each specification is a matter of a mouse-click.

But what if you’ve never purchased corporate identity printing materials before? Honestly, this is a non-issue. Online custom printing affords you time to click around and try things our before you make your final decisions. All of the specifications are laid out for you. So, all you have to do is select.

If you’re a first-timer in the printing industry and you actually go to the giclee printing company, you may feel intimidated by the printing lingo. You may also find that the representative may be too busy or not a good instructor when it comes to explaining the giclee process. This may propel you to make a quick decision without thinking it out. This site was built on the principals of educating our customers and in turn offering productions to customers who know the difference.

Also, who wants to lug all of their promotional printing materials to a printer? With custom online printing you can upload as many files as you need and receive soft on screen PDF proofs or hard proofs back to you at your location for approval before your work is produced. Virtually the same process that you go through in person. If the word “upload” scares you, and you feel that I’m getting too technical, not to worry. Upload just means that when you click on the “upload” button, a little window will come up with access to all of the files and documents on your computer. Once again, all you have to do is click.

So, as you can see, the advantage of online custom printing strongly outweigh the option to order in-store. Happy ordering!

Filed under: Uncategorized, Proofs, Education, Technology on December 19th, 2007

Reptiles and PrintPromotion.com

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Over the course of the past year, we have been lucky enough to print many custom large format posters and displays for museums and traveling exhibits.

This past spring and summer we had been doing ongoing Digital C Prints and Duratrans signage for a traveling display for Reptiland, which is a traveling display of Reptiles that goes from museum to musem and this summer was at The Museum of Natural History, here in New York City.

Reptiland image

Over a few month span last winter we had printed similar images but with insects for the Staten Island Children’s Musem.

All in all doing this type of printing is rewarding, but knowing that children and their parents really get to enjoy them and learn from these types of applications is it’s own reward.

If you have a project like this, please contact Dan Morse.

Filed under: Proofs, Products, Design, Education, File Preparation, Technology, Digital C Print on September 15th, 2006

Face-to-Face with Plexiglass Mounting

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There has been an interesting surge of interest (is that redundant?) amongst our customers regarding the process of face-mounting (also known as “second surface mounting”) digital prints to plexiglass or acrylic equivalents.

FYI, digital c print is the generic name for Lamba, Chromeira and Light-jet prints (among other trade names for digitally recording images onto photographic media)

it’s apparently become an extremely popular means of preserving and displaying photographic or any digitally printed artwork—one might go as far as to call it a fad! That is where the REALLY interesting part comes in….(okay, I need a life-but bare with me).

Face-mounting film or prints to plexiglass as a finishing process, in the world of commercial large format imaging, has existed for years. It has been used most commonly for sandwiching duratrans or duraclear prints for installation in backlit display situations, such as lightboxes (you’ve seen them everywhere forever—bus shelters, airports, museums, stores, etc.). Why has it suddenly taken off as a popular finish for artists and photographers? Because it looks VERY cool when used with opaque prints as well, and it’s a good means of protecting and displaying artwork as well.

If applied properly (no bubbles,no dust, no hairs, no sandwich bits), face-mounting to plexiglass provides a very rich, clean and visually striking means of showcasing your imagery (be certain your lab uses a high-grade “archival” adhesive like Optimount Ultra to prevent acid decay). Typically, a backing is also used to protect the rear of the print and to facilitate display mounting (you can attach them to a wall without damaging the back of the print).

Backing substrates can be as simple and inexpensive as illustration board on the low end, plexiglass or sintra on the medium side and aluminum or other metallic composites on the high-end. Don’t get too carried away here though, as the backing adds weight which will increase shipping costs and even rip out large sections of your dry wall, yuk-yuk.

After snooping around and checking out some of the relevant blog sites which are great sources of real world information and feedback (www.largeformatphotography.info and www.photos.net), it seems that the only explanation I could find to describe the face mounting process is that it is basically the same process as traditional face-mounting to plexi: Print, clear glue plus plexiglass, except they guarantee that it will be very clean and dust free (as any good lab should be able to do, if you ask me-I didn’t know you could patent cleanliness, otherwise my Mom would’ve been rich!)

If anyone out there wants to knows more about this mysterious process, feel free to e-mail me at dmorse@printpromotion.com.

I’d also be curious to know who started adapting this process as an artistic vehicle, as it is indeed a very cool twist on the old.

Thanks for baring with me…

Cheers!

Dan

Filed under: Proofs, Questions about active job or job status, Products, Design, Education, Technology, Digital C Print on September 14th, 2006

What proof options do you offer?

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We offer PDF soft proofs for free and hardcopy proofs sent via FedEx overnight. Hardcopy proof details and pricing are available on each product page. PDF soft proofs are best for ensuring accurate copy and general layout, but cannot be used to guarantee the final representation of colors. If your job is color critical, we recommend a hardcopy proof.

Filed under: Proofs on June 6th, 2005